Great Question

Overview

Run unmoderated user research on your Alloy prototypes with Great Question. Launch asynchronous testing sessions to gather feedback from real users globally, without the need for live moderation. Test your prototypes with participants from your own user base or recruit from Great Question's panel of 3M+ verified participants.

The integration enables rapid iteration cycles by allowing you to test Alloy prototypes with users on both desktop and mobile devices. Set up specific tasks, capture comprehensive feedback through screen recordings with audio and video, and receive actionable insights within hours rather than weeks.

How it works

Export your Alloy prototype directly to Great Question for unmoderated testing. Select your target device type, configure recording preferences (screen, microphone, camera), and define specific tasks for participants to complete. Add survey questions to gather qualitative feedback alongside behavioral data.

Recruit participants from multiple sources - use your own CRM, customer list, or tap into Great Question's global panel. Apply screening criteria and segment your audience to ensure you're testing with the right users. Great Question handles incentive payments globally, streamlining the research process.

Access comprehensive analytics including success rates, task duration, misclick rates, and user paths. View full session recordings with automated transcripts, create highlight reels of key moments, and visualize performance through click maps. These insights help identify usability issues quickly and inform rapid prototype iterations.

Key Benefits

Rapid Feedback Cycles: Launch tests in minutes and receive results within hours, accelerating your product development timeline.

Global Reach: Test with users worldwide without timezone constraints or scheduling conflicts.

Comprehensive Insights: Combine quantitative metrics (success rates, duration, clicks) with qualitative feedback (recordings, surveys) for complete understanding.

Cost-Effective Research: Eliminate the overhead of moderated sessions while maintaining research quality.

Seamless Workflow: Test Alloy prototypes directly without complex export processes or tool switching.

Use Cases

• Feature Validation: Test new features with target users before development investment
• Usability Testing: Identify navigation issues and interaction problems early
• A/B Testing: Compare different prototype variations with split participant groups
• International Testing: Validate designs with users across different markets and cultures
• Accessibility Testing: Ensure prototypes work for users with diverse abilities and contexts