Updates

Capture multi-step flows and interactions, not just single pages.

Until now, Alloy let you capture a single page from your product as a starting point for your prototype. This worked great for designing changes to individual screens, but many features span multiple steps, pages, and interactions.

Being able to capture all of this context allows for much more power and flexibility when prototyping, so we're excited to announce you can now capture flows in Alloy.

Select "Multiple pages" in the Alloy browser extension to start a recording. Click through your product as you normally would – navigating between pages, filling out forms, and triggering modals. Alloy captures every interaction.

When you're done recording, everything you've captured is available in your prototype. You can then chat with Alloy to build your ideas on top of the existing experience.

Capturing flows is available now in beta for all users.

Alloy is now 2x faster.

Last year, speed was the biggest bottleneck in AI prototyping. When a capture takes 10 minutes or a big prompt stalls, momentum evaporates. Improving performance was the #1 feedback we heard from you in 2025.

Over the last few weeks, we rebuilt our architecture end-to-end for maximum speed. Capturing pages and iterating is now up to 100% faster.

Type	Previous average	New average	Improvement
Page capture	6 min 30 sec	2 min	225% faster
Simple prompt	2 min	35 sec	243% faster
Complex prompt	6 min	3 min	100% faster

Quickly visualize new ideas, spend less time context switching, and stay in a flow state while exploring new directions.

Less waiting. More doing. An Alloy experience where you feel in control and can focus on creating.

It's available today for all users. We can't wait to hear what you think.

Plan before you build.

When you're working on a complex feature, you don't want to make changes while you're still thinking through the approach. Chat mode guarantees you'll only get a chat response, never a change to your prototype.

Toggle chat mode on to plan out your implementation, break down complex features into steps, or discuss different approaches. Alloy will respond with ideas and suggestions. When you're ready to execute, toggle it off and start building.

Chat mode is available now for all users.

Create AI images directly in your prototypes.

Use the chat to describe the image you need, along with where you need it. Alloy will generate it for you and insert it into your prototype.

Additionally, we've also improved our image upload feature to make it more reliable. If you'd like to use an image asset or icon you already have, you can upload it in the chat, ask Alloy to use it, and see it appear in your prototype.

It's now easier than ever to create polished prototypes without hunting for stock photos or waiting on design assets.

Add company logos to your prototypes with our new brand logos feature.

It's common to reference other brands when designing SaaS apps today, particularly when prototyping integration pages. Previously, designing these interfaces required manually finding, downloading, and uploading brand logos to your design tool.

With Alloy, brand logos will now be fetched for prototypes automatically. If you need a specific logo, just mention the brand or company in the chat.

Capture any public web page to use as a starting point for your prototype.

While the Alloy browser extension supports capturing any web page, you need to have the extension approved and installed on your device.

For cases where this isn't possible, for example in enterprises that require IT approval for extensions, you can now simply enter a public link in the Alloy app instead. Alloy will capture the page and use it as the starting point for your prototype.

To get started, sign in to Alloy and select the public link option on the home page of your workspace.

Dovetail is the leading customer intelligence platform for product teams to analyze feedback.

With our new integration, you can now create AI prototypes directly from your customer feedback in Dovetail.

Share prototypes with research participants, gather feedback on new concepts, and keep everything connected in one place.

To learn more and get started, visit our Dovetail integration page.

Alloy is now available as a native desktop app for macOS and Windows.

Get instant access to Alloy from your dock or taskbar. The desktop app provides a faster, more focused experience for prototyping.

Get started on our download page, or continue using Alloy from your browser.

It's official – I'm excited to introduce Alloy, the world's first tool for prototypes that look exactly like your product.

All year, PMs and designers have struggled with off-brand prototypes – built with "app builder" tools that look nothing like their existing app.

They're left with confused stakeholders, prototypes they can't show customers, and demos where they're apologizing for the design.

Your prototypes should look like your actual product. Starting today, they can.

Alloy is AI Prototyping built for Product Management:

• Capture your product from the browser in one click
• Chat to build your feature ideas in minutes
• Share a link with teammates and customers
• 30+ integrations for PM teams: Linear, Notion, Jira Product Discovery, and more

In our tests, Alloy delivers 3-5x more detail than alternatives when starting from an existing product. It's powered by groundbreaking technology you won't find in any other tool.

Alloy is now available for you to try for free.